Bridge-the-Gap
Brand Expansion
A Quick-Fix Branding solution for when you're still growing
For the business owner who's got the basics
but knows it takes more than "just a logo".
You’ve got a logo, maybe a color palette, and a solid sense of who you are—but let’s be honest, your brand still feels like it’s missing something. A logo is great, but it’s just the beginning. Bridge-the-gap Brand Expansion is all about filling in those gaps, answering questions (so you don't have to), and bringing depth to the visual and strategic parts of your brand that still feel... empty. Enough flying by the seat of your pants and starting from scratch every time you need to design something in Canva or hire a professional to build something for you. It's time to take control and fill in those gaps.
In this package, we’ll:
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Create Clarity: What does your brand really stand for? Let’s make sure it’s clear and consistent.
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Add Layers: By bringing in the supporting elements (like patterns, icons, and imagery) to give your brand the richness it deserves.
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Bring Everything Together: Make your logo and style just a little bit stronger so it can work harder and so your brand feels cohesive and complete.
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Design a Plan for the Future: Set the foundation for where your brand is headed, so every next step feels intentional, seamless, and fully aligned with your bigger vision.
If your brand feels like it’s missing some pieces and just isn’t “clicking,” this is what you’ve been waiting for.
What you'll get out of this experience:
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A Cohesive Visual Identity: We’ll build on your existing logo, colors, and fonts to bring more depth to your overall brand—no more missing pieces!
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Strategic Design Elements: Add the supporting design elements that help tell your story in a way that resonates with your ideal clients.
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Brand Clarity & Direction: The expansion process helps define your brand’s purpose in a deeper, more intentional way.
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Stronger Brand Presence: Walk away with a polished, refined brand that’s ready for the next stage of growth and answers all the questions.
Plus these deliverables:
With examples from my work with Simplify, Simplify
1 Brand Alignment Call
Brand Growth Plan
Logo Polish + File Array
Colors + Fonts
Style Guide
Brand Supporting Artwork
My Brand Activation Program
A Standard Set of Branded Canva Templates
Why this works: If you’ve got a logo and some colors but your brand still feels like it’s missing something, Bridge-the-Gap Brand Expansion is exactly what you need. It’s about filling in the empty space around your logo, connecting the dots, and turning what you have into something that actually works. Because a logo and some colors are just the starting point—you need a brand that knows where it’s going and how to get there. When everything clicks into place, your audience won’t just see your brand—they’ll feel it.
Ready to build something BIG?
—that feels as aligned and empowering as it looks
If you’re seeing this, you’ve already taken the first step. Now it’s time to say YES and bring your brand to life. If you’re ready to move forward and create a brand that truly reflects your vision, head to your inbox to sign the paperwork or hit reply to let me know you’re ready — You can also send me any questions or click here to sign up for another connection call to talk this all though.
I’m here to make this process as seamless and as exciting for you as possible.