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Designing for All the Right Reasons

The Pan Mass Challenge (PMC) was first conceived in 1980 as a charity bike ride among friends to raise money for cancer research. Since then, PMC has grown into a life-saving, science-altering, behemoth of a movement. In 39 years (and counting) PMC has raised over $700,000,000 (that’s $700million, people…). Every penny raised for or by PMC goes directly to Dana-Farber Cancer Institute for the explicit purpose of cancer research. For more information on PMC and what it all means, visit their website https://www.pmc.org/.


So what does PMC mean to me? Well, it’s hard to find anyone these days who hasn’t had some kind of brush with cancer, whether it was fatal or not, whether it was in themselves or in a loved one… we’ve all been there. For the past 10 years, my family has participated in PMC (some on bikes, some with cowbells). Me? For the past 5 years, I've been privileged to design the official cycling kit for Team Five & Dime (V&X).


From designing cycling kit around the names and personalities of the children the team rides for each year, to standing on the sidelines, cheering on the whole V&X crew, along with so SO many other PMC riders (over 6,400 this year), I cannot stress enough that I’ve loved EVERY second of it. And in honor of this year’s PMC, along with donating my design time, inKind Design will be making a financial donation to team V&X. If you’d like to join in donating, here are some helpful links:


Darryl Abbey: http://profile.pmc.org/DA0094 (Dad)


This year’s Cycling Kit and Team Photos:




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