Brand Audit
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For when you want to Know What your Brand is REALLY Saying
Because you don’t know what you don’t know, right?
Well, that’s where I come in. A Brand Audit is like a check-up for your brand, where I take a fresh look at everything you’ve got and figure out:
What’s Working (and What’s Not): Is your brand doing the job it should be doing? Does it make sense in the real world the way it makes sense in your head? Are prospective customers able to understand what you do and why you're worth hiring?
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What Story Your Brand is Telling: What story IS your brand telling?? Because whether you know it or not, it IS telling a story. Does that story align with who you are—and what your ideal clients need to hear? Is it something you need to regain control of and redirect? Or can you make a change and amplify that story to hit home even harder?
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What’s Missing: Because your brand is like a puzzle. And there's NOTHING more frustrating (for a business owner or a prospective client in need of help) than a puzzle that missing pieces. Let’s find those gaps and make a plan for filling them in.
If you’ve ever wondered what your brand is really saying to the world—or if it’s telling the right story—this is for you.
It’s easy to get so deep in your own business that you can’t see the bigger picture, leaving you second-guessing every decision. A Brand Audit gives you the outside perspective you need to finally understand how your brand is coming across, what’s working, and what’s getting in your way. No more guessing, no more wondering—just clear, actionable insights that help you create a map for the future of your brand. A future that you're actually confident in and can feel in control of.
Here are the steps I'll take in your audit:
A Kick-off Call: In this first call, I'll figure out what you're hoping to get out of this experience. Do you have specific concerns? Where does your brand live that I might not find through a google search? What have you been doing (or not doing) to get control on your brand's story?
A Comprehensive Evaluation: I’ll do a deep dive into everywhere your brand exists, right now, and give you a full assessment how it's working for or against you. I'll make a list of the good, the bad, and everything in between so that you can feel more in control of your brand. From random places you forgot you uploaded an old logo to big blind spots with outdated messaging, if it's there I'll find it.
A Fresh Perspective: Because you’re too close to your brand to see what it’s really doing... I’ll come in with a fresh set of eyes and tell you exactly what’s working, what’s missing, and where you’re losing opportunities or not being clear.
Clarity in your Brand Story: I’ll uncover the story your brand is telling—and figure out if it’s the right one. And that doesn't just mean I'll see if it's making sense. I'll take incite from our kick-off call, mix that with my magical incite for the future of your brand, and figure out if what your doing has you on the right path to meet your real goals (not the goals you think you're supposed to be reaching for).
A Roadmap for your Future: I’ll create a list of actionable incites that you can tackle right now AND a plan for how you can continue to grow and be in control of your brand in the future. Your brand is ready for the next level and it takes planning to get there. In a 1-on-1 call, I'll walk you through everything I've uncovered, what needs to be fixed, and how to get your brand from where it is to where it's headed for the future.
Meaningful Connections: I have SO MANY amazing professionals who I will be thrilled to connect you with to help create this change. Need a website overhaul? A ton of content to update? Hate the idea of social media but know you need to do it? I've got you covered. Anything I can't do, I know someone who can and they are just as spectacular and kind as me.
Why this works: It’s tough to see the gaps in your own brand—that’s where a Brand Audit comes in. With a fresh perspective and my deep-dive approach, I’ll help you see what’s missing, what’s holding you back, and where the real opportunities are. You’ll walk away knowing exactly what’s working, what’s not, and what steps to take to get your brand where it truly belongs.
Ready to feel in control
of what your brand is saying to the world?
If you’re feeling uncertain about your brand and how it’s showing up, a Brand Audit is exactly what you need. We’ll take a fresh look together to pinpoint what’s working, what’s missing, and what needs tweaking—so you can finally get your brand to reflect the bigger vision you’ve got.
Click below to start the ball rolling on your Brand Audit today!