Howland Muscular Therapy: Bridge-the-Gap Brand Design

Ashleigh Howland became an entrepreneur to help athletes who suffered with chronic pain. As a horseback rider herself, she had spent the first half of her business-ownership as a muscular therapist. Hands-on and helping anyone who found her. But that hands-on approach was both physically taxing and a just a short-term solution for her clients and before she knew it she was majorly burnt out and unsure how to move forward.

But she did need to move forward. Ashleigh and I spoke about where she had been, what had been growing inside of her, and what she wanted her future to feel like. What you'll see below is a next-step on Ashleigh's journey. Bridge-the-Gap Branding is a short-term solution for businesses and brands that are still in the process of growing. I encouraged Ashleigh to step into her power and take back ownership of who she was and what she cared about.

Bridge-the-Gap Branding is for you if your brand feels stuck in the past while you’ve grown into something bigger. Maybe you cringe when people ask for your website, or hesitate to promote yourself or your services, and maybe you even hold back from big opportunities to get yourself and your business in front of new and exciting audiences— all because your brand doesn’t fit where you are, now. It’s like you’re in the process of leveling up, but your brand isn't getting the memo. Bridge-the-Gap branding is how I fix that. I’ll create a brand that feels like you, aligns with your vision, and helps you show up confidently — without breaking the budget or taking too long, so you can keep growing and feel REALLY good about this investment.

Here's what Bridge-the-Gap branding looked like for Howland Muscular Therapy: